{"id":2525,"date":"2015-09-20T13:31:15","date_gmt":"2015-09-20T12:31:15","guid":{"rendered":"http:\/\/open-organization.com\/?p=2525"},"modified":"2015-09-20T13:31:15","modified_gmt":"2015-09-20T12:31:15","slug":"francais-vers-une-uberisation-de-lintelligence","status":"publish","type":"post","link":"https:\/\/open-organization.com\/fr\/2015\/09\/20\/francais-vers-une-uberisation-de-lintelligence\/","title":{"rendered":"Vers une Uberisation de l\u2019intelligence?"},"content":{"rendered":"

[lire l’article complet publi\u00e9 sur\u00a0Harvard Business Review\u00a0France<\/a>]<\/p>\n

Jean Botti, CTO d\u2019Airbus Group nous a confi\u00e9 en souriant qu\u2019il r\u00eavait d\u2019\u00abune application smartphone qui produise la synth\u00e8se et l\u2019analyse de tout ce que savent les meilleurs experts d\u2019un domaine ; la somme de toutes les connaissances dans un cerveau\u00bb. A l\u2019instar de Uber ou de Airbnb, qui rendent disponibles en r\u00e9seau puis valorisent des actifs mat\u00e9riels sous-utilis\u00e9s, peut-on imaginer valoriser un actif immat\u00e9riel tel que le savoir, l\u2019expertise ou encore le savoir-faire? Sommes-nous \u00e0 l\u2019aube d\u2019une Uberisation de l\u2019intelligence ?<\/p>\n

Nous avons interview\u00e9 plusieurs dizaines de patrons de l\u2019innovation, de la R&D, de la strat\u00e9gie, du marketing de grands groupes pour notre dernier livre \u00ab Innovation Intelligence \u00bb. Le verdict est sans \u00e9quivoque : l\u2019innovation passe par la mise en relation cognitive d\u2019une multitude de domaines de connaissance tr\u00e8s distants, et cela de plus en plus vite. A l\u2019\u00e8re du num\u00e9rique, l\u2019acc\u00e8s au meilleur \u00e9tat du savoir et aux meilleurs talents n\u2019a jamais \u00e9t\u00e9 si ais\u00e9. La difficult\u00e9 est dans la profusion et la n\u00e9cessit\u00e9 d\u2019analyse et d\u2019interpr\u00e9tation. Chercher toujours plus vite la fameuse aiguille dans des bottes de foin toujours plus grandes, nombreuses et compactes. L\u2019intelligence est critique. Alain Dufoss\u00e9, patron de l\u2019innovation de Pernod Ricard, nous l\u2019a rappel\u00e9 : \u00abGarbage in \u2013 Gabage out!\u00bb Les meilleurs processus de cr\u00e9ativit\u00e9 et de gestion de l\u2019innovation ne donneront rien de bon si la mati\u00e8re premi\u00e8re, l\u2019intelligence, n\u2019est pas de bonne qualit\u00e9.<\/p>\n

Nous utilisons le terme \u00abintelligence\u00bb selon son acceptation anglo-saxonne : l\u2019ensemble des activit\u00e9s qui rassemblent, analysent et recoupent un large spectre d\u2019informations d\u2019une multitude de sources pour en tirer des (r)enseignements en vue d\u2019une d\u00e9cision strat\u00e9gique ou d\u2019une action op\u00e9rationnelle.<\/p>\n

L\u2019intelligence constitue le fuel de l\u2019innovation. Elle a toujours \u00e9t\u00e9 une activit\u00e9 essentielle de l\u2019entreprise, mais elle s\u2019exerce aujourd\u2019hui dans un contexte de plus en plus complexe, pour trois raisons :<\/p>\n

…<\/p>\n

[lire l’article complet publi\u00e9 sur\u00a0Harvard Business Review\u00a0France<\/a>]<\/p>\n

 <\/p>\n

Albert Meige, CEO & Enchanteur,\u00a0Presans<\/a>.<\/p>\n

 <\/p>\n

***
\n*<\/p>\n

 <\/p>\n

This article is\u00a0extracted from one of the numerous case studies published in the book :\u00a0Innovation Intelligence.\u00a0Commoditization. Digitalization. Acceleration. Major Pressure on Innovation Drivers<\/a>.<\/p>\n

In this book, the authors provide an up-to-date overview of recent, disruptive trends that induce changes in the way large companies deal with innovation. Special attention is given to the impact of the digital wave. The book was written after approximately 40 interviews with the Chief Technology Officers and Chief Innovation Officers of large international companies such as Airbus Group, Danone, TOTAL, and Faurecia, among others.<\/p>","protected":false},"excerpt":{"rendered":"

[lire l’article complet publi\u00e9 sur\u00a0Harvard Business Review\u00a0France] Jean Botti, CTO d\u2019Airbus Group nous a confi\u00e9 en souriant qu\u2019il r\u00eavait d\u2019\u00abune application smartphone qui produise la synth\u00e8se et l\u2019analyse de tout ce que savent les meilleurs experts d\u2019un domaine ; la somme de toutes les connaissances dans un cerveau\u00bb. A l\u2019instar de Uber ou de Airbnb, […]<\/p>\n","protected":false},"author":2,"featured_media":2526,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[2],"tags":[58,59,61,400,594,628,777,778,860,861,870,928,1181,1349,1650],"_links":{"self":[{"href":"https:\/\/open-organization.com\/fr\/wp-json\/wp\/v2\/posts\/2525"}],"collection":[{"href":"https:\/\/open-organization.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/open-organization.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/open-organization.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/open-organization.com\/fr\/wp-json\/wp\/v2\/comments?post=2525"}],"version-history":[{"count":0,"href":"https:\/\/open-organization.com\/fr\/wp-json\/wp\/v2\/posts\/2525\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/open-organization.com\/fr\/wp-json\/wp\/v2\/media\/2526"}],"wp:attachment":[{"href":"https:\/\/open-organization.com\/fr\/wp-json\/wp\/v2\/media?parent=2525"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/open-organization.com\/fr\/wp-json\/wp\/v2\/categories?post=2525"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/open-organization.com\/fr\/wp-json\/wp\/v2\/tags?post=2525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}