{"id":256,"date":"2010-04-25T12:36:22","date_gmt":"2010-04-25T11:36:22","guid":{"rendered":"http:\/\/open-organization.com\/?p=256"},"modified":"2010-04-25T12:36:22","modified_gmt":"2010-04-25T11:36:22","slug":"serendipity-and-innovation","status":"publish","type":"post","link":"https:\/\/open-organization.com\/en\/2010\/04\/25\/serendipity-and-innovation\/","title":{"rendered":"Serendipity and Innovation"},"content":{"rendered":"<p>Many innovations are related to chance, a set of fortuitous conditions (happy or unhappy). However, chance is not enough. Knowledge and experience are necessary to transform the set of conditions into innovation. This is the concept behind the word \u201cserendipity\u201d. This Article introduces the concept and places it in the context of innovation and open innovation.<\/p>\n<h3>Serendipity<\/h3>\n<h4>Definition<\/h4>\n<p>\u201cSerendipity is the ability of making accidental but fortuitous discoveries, especially while looking for something entirely unrelated.\u201d The English word \u201cSerendipity\u201d is recognized to be very difficult to translate and the English word has been adopted in many languages. There are two notions behind the word: chance (set of fortuitous conditions) together with a form of gift (or ability) allowing a person to turn the set of conditions into an innovation. This is important enough to emphasize because some people (who don\u2019t really appreciate English words in French) prefer to translate serendipity by \u201cfortuit\u00e9\u201d which only contains the notion of chance (fortuity) and does not account for the cognitive dimension that transforms the set of conditions into innovation.<\/p>\n<h4>Three types of Serendipity<\/h4>\n<p>Three types of Serendipity can be identified:<\/p>\n<ul>\n<li>Discovery that was not sought (eg Velcro)<\/li>\n<li>Discovery that was being sought, but found in an unexpected way (eg vulcanization)<\/li>\n<li>Discovery, whose use is different than originally planned (eg Post-It).<\/li>\n<\/ul>\n<h3>Example: Pasteur and the discovery of the vaccine against cholera<\/h3>\n<blockquote><p>\u201cLe hasard dans les d\u00e9couvertes scientifiques ne sourit qu&#8217;\u00e0 ceux qui y sont prepar\u00e9s\u201d &#8211;\u00a0Pasteur.<\/p><\/blockquote>\n<p>The myth claims that the discovery by Pasteur of the vaccine against cholera is an example of serendipity, that is to say, a discovery due to chance: in 1879, Pasteur and his collaborators, discovered that injecting old forgotten cultures of cholera into chickens, not only did not kill them, but also made them more resistant to cholera. This was the discovery of a vaccine against cholera. This version of history is actually challenged by some authors who believe that Pasteur who perfectly knew aging processes of microbe cultures certainly actively sought this discovery. There are many other examples of important discoveries related to serendipity: from the microwave oven to the famous fullerene.<\/p>\n<h3>Serendipity and Open Innovation<\/h3>\n<p>Serendipity is a manifestation of creativity in which inspiration comes from outside. Thus, the open approach of innovation for a company increases serendipity and thus innovation. Large companies have begun to systematize first in the United States and now in Europe this approach. For example, Procter &amp; Gamble, one of the leaders in terms of open innovation, have deployed their &#8220;Connect &amp; Develop&#8221;, which allows the group to connect its internal research with unexpected opportunities offered by an external network Experts.<\/p>\n<h3>Rewferences and links<\/h3>\n<h4>References<\/h4>\n<ul>\n<li><a href=\"http:\/\/bit.ly\/wAXHm\">Wikipedia<\/a>.<\/li>\n<li><a href=\"http:\/\/bit.ly\/woyAn\">Knol<\/a>.<\/li>\n<li><a href=\"http:\/\/bit.ly\/17XpAb\">S\u00e9rendipit\u00e9 strat\u00e9gique<\/a>.<\/li>\n<li><a href=\"http:\/\/bit.ly\/4jcnyL\">S\u00e9rendipit\u00e9 ou exploitation cr\u00e9ative de l\u2019impr\u00e9vu<\/a>.<\/li>\n<li>Livre :\u00a0<a href=\"http:\/\/en.calameo.com\/read\/000087997d10f5670703d\">De la s\u00e9rendipit\u00e9 dans la science, la technique, l&#8217;art et le droit<\/a>.<\/li>\n<\/ul>\n<h4>Illustrations<\/h4>\n<ul>\n<li>\u00ab Serendipity \u00bb is under Creative Commons license <a href=\"http:\/\/bit.ly\/9kdnn\">here<\/a>.<\/li>\n<\/ul>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Many innovations are related to chance, a set of fortuitous conditions (happy or unhappy). However, chance is not enough. Knowledge and experience are necessary to transform the set of conditions into innovation. This is the concept behind the word \u201cserendipity\u201d. This Article introduces the concept and places it in the context of innovation and open [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":258,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[4],"tags":[861,1224,1366,1510,1511],"_links":{"self":[{"href":"https:\/\/open-organization.com\/en\/wp-json\/wp\/v2\/posts\/256"}],"collection":[{"href":"https:\/\/open-organization.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/open-organization.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/open-organization.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/open-organization.com\/en\/wp-json\/wp\/v2\/comments?post=256"}],"version-history":[{"count":0,"href":"https:\/\/open-organization.com\/en\/wp-json\/wp\/v2\/posts\/256\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/open-organization.com\/en\/wp-json\/wp\/v2\/media\/258"}],"wp:attachment":[{"href":"https:\/\/open-organization.com\/en\/wp-json\/wp\/v2\/media?parent=256"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/open-organization.com\/en\/wp-json\/wp\/v2\/categories?post=256"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/open-organization.com\/en\/wp-json\/wp\/v2\/tags?post=256"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}